After you obtained a lead, you need to gain his/her trust. If they want a product but don’t trust you, they will look for that product somewhere else! So you still have to work for it, even if the customer is ready to buy.

Till then,

Jean

I relly think emotional and moving the freeline and getting social proof are some of the key elements in sales in today’s world!

Anwyays, thanks for that.

This is what John Carlton talks about and is entirely true. Some people go crazy when they are hypnotized by some of the slick presenters. These people should exercise better judgment skills and use some logic.

On the flip side,

I got a lot of REAL value from the wisdom of John Carlton and Brad Fallon. In my own presentation I delivered real content and actual examples people can use to make money. People who came to my workshop got real value.

Having traveled the world to many live events, my advice is look at what the person DOES not what they say they do…. Are they a professional speaker or an expert at what they are trying to sell you?

Re the recent event,

The price of admission was zero – what could people possibly complain about?

I had never understood this concept until now, but I’m now focusing on that and I can already see huge difference between my new blog and the one I started 2 years ago.

I’m someone who has no qualms at all about spending money on self-development and/or marketing and education products, but there is absolutely no way I would consider buying anything at such an event. Trust is massive, and this hard sell approach doesn’t work for me one bit!

- People seek for the solution … and if you are selling such solution than you can sell.

- People generally purchase from those sellers whom they like …

- Third one is your third option and I think this is very vital to get a start

You also mention that whilst a lot of the seminars have a cost to attend, you can usually score a free ticket.

I wonder how people would feel if they’d paid to attend the event and then realised that most of the people there hadn’t paid a cent to attend? It seems like a good way to reduce trust and goodwill rather than increasing it.

I have sold millions of dollars worth of products over a beer chatting as friends or while out to dinner. Trust, and friendship can take any business to the next level.

Yes, I do trust you. I am currently enrolled in your Become a Blogger progam. I will say that the $47/month is WELL WORTH IT!!! As I was reading the article, I was thinking how these 3 steps affected me when I purchased your program.
1. The Emotion – I wanted to learn more about this process of blogging. I had no clue as to how to start it. Thought I could do it on my own, but I was about to give up because it was too overwhelming.
2. Teaching Sells – Your program offered 10 FREE VIDEOS which showed step by step. It is one thing to READ directions, but it is makes it sooooooo simple when it’s shown by video. I was like if he’s giving this information away free, it can only get better with the “paid for” information.
3. Trust Sells – My trust built when reading what others said about you. Oh yes, I googled the program and your name. There was site after site talking about the program.

I am definintely ready to see what’s available with your Blog Mastermind and Membership Mastermind Programs. So yes, I can see how all of these factors play into “motivating the purchase”….

Thank you for teaching us what you know. You are truly a God Sent to me

I find people are more inclined to purchase if they feel comfortable speaking with you – so I guess that means there is a bit of trust built just from easy conversation.