Audio: Positioning Strategy and Positioning Statements

Download the MP3 [ 13 Minutes - 3MB ]

This podcast is about positioning statements and strategy. If you are receiving a lot of leads but not converting many, perhaps your positioning is off and could use a re-think. Positioning, in essence, is what you are to your customers. It’s all about perceptions and if your positioning is a little off you might find the wrong type of client asking for services you don’t provide. If you get your positioning right then potential customers know exactly what you do and will come looking for you when their needs match your solutions.

About Yaro Starak

Yaro Starak is the founder of Entrepreneurs-Journey, has blogged for more than five years and earned his living from the Internet for more than ten years. You can follow Yaro on Twitter and see him in action at Yaro.TV.

The Must Have Keyword Research Tool - Market Samurai

If you don't know which keywords have the traffic and make the money, you are wasting your time. Market Samurai is the leading keyword research tool that all serious internet marketers use.Discover how it can help you in our Market Samurai review...