Audio: Introduction to Google AdWords

Download the MP3 [ 56 Minutes - 9.7MB ]

This is a podcast audio by Jonathan Mizel interviewing Perry Marshall. It reviews a lot of the basics of using Google AdWords. If you are familiar with AdWords you might find this audio a little redundant but for the newbies interested in learning how to use the system I recommend a download.

Additionally they cover a few interesting topics like:

  • The top three ways to build a mailing list, generate leads and make direct sales
  • What sells on Google and what does not, based on dozens of scientific tests
  • Case study of a campaign that could NOT be made to work, and why

If you want a short introduction to AdWords in an email course format I suggest you try Perry’s free e-course.


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[…] in Google AdWords? Download and listen to one of the best introductions to this advertising medium. Jonathan Mizel interviews legendary […]

 

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