Google AdWords professional Perry Marshall is doing a live AdWords seminar in Chicago from April 7-9th. Unfortunately I won’t be able to head to the USA in April but I’m sure many business owners out there who rely upon AdWords as a lead generation tool will find a seminar like this extremely valuable. I’d like to go just for the networking opportunity!
Here is a quick spiel from Perry’s sales page…
Discover the Secrets of my Most Successful Clients, Who Grew Their Businesses 200%, 500%, even 1000% in 2005…
Join Me April 7-9 in Chicago for the World’s First Google AdWords & Sales Conversion Seminar
- Up-to-the-minute Google AdWords strategies for beginners, advanced, and ultra-advanced marketers
- State Of The Art techniques for copywriting, testing, tracking, market intelligence, Affiliate Marketing and sales success
- Network and come face to face with a new generation of savvy web marketing geniuses who will set the pace in 2006 and 2007
Renaissance Club + AdWords Definitive Guide Bonus Still Available
By the way – I’m still receiving Perry Marshall’s Renaissance Club newsletters and audio CDs in the mail and have yet to be disappointed. It’s well worth the $29.95 per month.
I feel a bit bad though because back in October 05 when I originally told everyone about the special deal Perry was providing where he included his Definitive Guide To Google AdWords as a bonus I thought it was a limited time offer. It turns out that I was suckered in. It is not limited and is still running now so you can join the Renaissance club and get all the bonuses thrown in (see here for details about the bonuses).
Disclaimer – As usual to be completely transparent with you, these are affiliate links. This is one of the ways I make a very limited financial return (so far!) from this blog. As many readers have already found out, Perry’s marketing newsletter/renaissance club deal is good and by referring you to it Perry pays me a commission, which I think is more than fair given how hard I work on this blog. It makes for a win-win-win relationship – the best kind!
Hmm. An AdWords seminar? It might be interesting to attend if you’re in and around Chicago. I’m not sure how much there is to say that’s not already general knowledge, but we shall see!
I think that when people have to lure me into buying their products, with special offers that are not special at all, sale prices that are just normal prices, etc., their products probably aren’t very good. I know, you say they are, but still, I feel that if they were really good, why would the author use such horrible marketing tactics? Yeah, they probably work, but for me it works backwards. Honesty is important to me. I can’t imagine I am the only one.
Lena – you are certainly not alone in this assessment, however from a marketer’s point of view you are simply a statistic.
Marketers will test sales approaches like this and keep tweaking their methods to improve sales. They may never convince you to buy but they wouldn’t be in the business if a lot of other people weren’t happily buying and benefiting from these products and services.
Remember your labelling of these marketing techniques as “horrible” is purely your perception of them. If they make thousands of dollars of sales would you still call them horrible?
If they make thousands of dollars of sales would you still call them horrible?
Yes. There are some values that I find more important than money. That’s actually the reason I hated working for a boss and wanted to be an entrepreneur. There are lots of people earning lots of money doing questionable things (pyramid schemes come to mind). I am glad I am not one of them.
I am convinced it is possible to earn thousands of dollars without resorting to lying and deceiving your customers (you know, the people paying your bills). See for example Steve Pavlina who went from zero to thousands a month, in just a couple of months. He did not spend a dime on marketing, did not make false promises, and did not lie.
I agree with you regarding the money comment Lena. I made my original comment because the people that run the marketing campaigns you don’t like would heavily base their success on monetary goals.
I don’t like to label someone else’s marketing techniques or products as horrible or call people liars without having verifiable proof. I think it’s okay to not like them and voice your opinion, but because we are talking about perceptions and values I prefer to stay away from words that are absolute.
I’m a super big fan of Steve and what he has achieved with his blog. I aspire to be like Steve and not just in the monetary sense. However, let’s take another angle – how do you know Steve isn’t lying as well with his claims about earnings and marketing techniques? He could just be a fantastic ‘marketer’ and great liar fooling us all. I believe he is telling the truth too, but again these are perceptions based on what we read at websites. Until we meet the people, see the proof, sample the products, services and so forth we don’t have the right to make absolute judgements. We can have opinions, but not judgement – it’s a fine line.
For me it comes down to what you want to achieve and how much your personal standards “permit” you to do. In my case I fully support Perry Marshall and his sales letter because I know the people that study under him get results and in my mind I don’t consider his marketing techniques horrible at all (his pages are quite toned down compared to a lot of other sales sites I’ve seen). This is my opinion though, another perception.
I don’t think you can justify any assumptions about the quality of Perry’s products without first trying them. You can voice your opinion, but be careful when making claims if you are basing things on your ‘feelings’ generated from what you perceive from words written on a screen. True it’s enough to turn you off from buying his products, that’s fair enough, Perry will have to find another way to convince you of his worth or you may simply not be a good fit customer for him.
Yaro, thanks for your response. I understand your opinion, and I think ‘horrible’ may have been to strong a word. English is not my own language, and sometimes things come out hasher than I mean. However, I do still object to those techniques, and I still think it is lying if you say something is a limited offer, when in fact it isn’t. But I think we are just quarreling semantics, you also say yourself you were ‘suckered in’. I did not mean to imply that he is lying otherwise. And although I can object to a person’s methods, I would like to clarify that I would never say a person is horrible.
Hi Lena, yes I think you are quite right, we are starting to discuss the semantics which is quite pointless. I think we both made our points.
Google has become one of the top search equipment for peoples.I’d rather suggest to go to the google seminar then to any cinema or date.
I don know but why i don find such informative and profitable blogs so often,I suspect blogging world is becoming so small that we cant find such lucrative blogs like this one.