Feb 1 2007

Montreal

  • Written by Yaro 
  • 11 Comments... Click to Contribute

I’m presently sitting at a cafe just down the road from the McGill university campus in Montreal. This is my second trip to Montreal and thankfully today the weather has turned out warm, warm enough to snow unlike yesterday, which was cold enough only for ice. It’s amazing when you come to look upon a snowy day as warm.

I just spent an hour or so walking around the McGill campus placing a few BetterEdit posters up. I don’t poster myself anymore for BetterEdit, but I still enjoy walking around a campus now and then and since I was coming to Montreal I thought why not. If I convert just one student into a lifetime customer today’s little poster journey could be worth as much as $1000 in business, so it might turn out financially worthwhile as well.

One thing I have come to realize as a result or running a business that focuses on the student market – it’s very hard to tap the student demographic with low margin products or services, unless you have some direct line of peer to peer communication. Advertising on campus is either not permitted or very cost prohibitive if you go through official channels like the student union.

I’m sure it works wonders for high margin products like travel, credit cards and insurance, but with an editing service where you don’t make a lot per order, it is difficult to justify spending thousands on marketing. Thank god for Google is all I can say at the moment in regards to BetterEdit’s lead generation strategies.

Tomorrow is my last day in Montreal before heading back on the road to Toronto via Kingston again, which is a lovely little town with a nice university, Queens. I didn’t have time to poster Queens on the way through, but perhaps on the way back I will. I’m not feeling to pressured since any postering I do now is a bonus.

Next week I’m heading to Florida to attend the first Rich Schefren strategic profits seminar for his coaching clients. I’ve never attended a seminar like this before and given it will just be Rich presenting for the whole weekend I suspect I will never attend another seminar like it.

The sun is shining in Montreal so I’m heading outside to do some wandering.

Yaro

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Comments

  1. 1
    On February 1, 2007 at 6:39 am Blaine Moore said:

    Oh, warm enough to snow is a common thing where I live. A few years ago we got almost no snow, because the average temperature was usually around 5 below (-15 celsius) with a lot of clear blue skies and high winds.

    It was the first time I had actually had my eyes freeze shut while I was out running; I usually took those days short and would go home after a few miles.

  2. 2
    On February 1, 2007 at 9:37 am Alborz said:

    Wait till you come back to Brisbane Yaro
    its warm enough to die here right now…

  3. 3
    On February 1, 2007 at 12:00 pm Will said:

    Hi Yaro

    I hear Montreal is nice place. Hope your sojourn in Canada was worthwhile – looking forward to hearing how the R.S. seminar goes. See you soon back in BrisVegas! Will

  4. 4
    On February 1, 2007 at 1:34 pm shaners said:

    Hey Yaro drop by ottawa, though I Know what highway you’re going to be taking, so it may be a bit out of the. its a great town. COLD but nice !!! I might suggest you strap some metal strips to your feet grab a beaver tail and go for a skate on the canal !!.
    Have a great trip
    Cheers and beers from Ottawa

    • 5
      On April 27, 2008 at 1:18 pm Jimson Lee said:

      I came across this old post from the “related post” section.

      As a former Montrealer and Quebecker (the title caught my eye – you see, those plug-ins do work and make your page sticky!), let me ASSURE your readers that a “beaver tail” is not sexual or R-rated material.

      You have to try one next time you’re in Ottawa. Remember, you always remember your first time, right?

  5. 6
    On February 1, 2007 at 11:13 pm David Bain said:

    Canada’s a great place to explore.
    I’ve never made it to Montreal, but I’d recommend Banff National Park to anyone who makes it to Alberta.

  6. 7
    On February 2, 2007 at 12:03 am Patrick Lafleur said:

    Hi Yaro,

    I live in Montreal and it is such a beautiful city. I suggest you go take a walk in the Old Montreal, when it is snowy it is such a beautiful place. The architecture is great.

    Have a good trip back to Toronto.

    Thanks,
    Patrick Lafleur

  7. 8
    On February 4, 2007 at 1:15 pm Earn Money Online said:

    Hi Yaro,

    I live in montreal and i love this place. You’ve been lucky with the weather because right now it’s very cold.
    I agree with Patrick, the Old Montreal is very nice, my favorite part of the city.
    Have a good time in Florida!. Cheers.

    Laurent

  8. 9
    On February 1, 2008 at 11:08 am Traduction Montreal said:

    Your descriptions of Montreal ring very true with me.
    I used to cut through McGill campus from the Plateau to Sherbrooke Ouest when my girlfriend was going to Concordia. Not so sure about Kingston, though…
    drove through it once — didn’t really see much I would have called “pretty” (maybe I was in the wrong spot however (Montreal, too, has its ugly neighbourhoods, let’s be honest, particularly driving through it on the highway :-) …)…

  9. 10
    On March 5, 2008 at 6:31 am Van Insurance Quote said:

    Hi Yaro,

    I’ve just started mt internet business with the help of your very informative articles you have on your blog. I will keep coming back to give my self more of a self confidence boost.

    My traffic is around 500 unique visitor a month and growing, I will keep you informed.

    Thanks Again.

    Robert

  10. 11
    On August 17, 2009 at 6:17 am Ravi Kuwadia said:

    Warm enough to snow – How I wish I was there. How was Rich’s strategic profits seminar. I have been in few training courses recently where his name was mentioned. It was always said his strategies will blow you away.

    Must be an expert marketer.

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