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	<title>Comments on: Product Launch Formula 2.0 Available Today &#8211; Grab My Special Bonus Now</title>
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	<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/</link>
	<description>Internet Marketing Blog</description>
	<lastBuildDate>Fri, 10 Feb 2012 08:56:56 +0000</lastBuildDate>
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		<title>By: Bruce Chapman</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-16629</link>
		<dc:creator>Bruce Chapman</dc:creator>
		<pubDate>Tue, 08 Apr 2008 06:28:33 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-16629</guid>
		<description>Yaro,  I haven&#039;t read your ebook yet, but as I just opened it I found yet another e-book with a common problem : a big fat slab of colour down one side of it - ostensibly to make it look pretty, but in reality making it impossible to print out unless you happen to own an ink company, and even then it just makes reading unpleasant with a big dirty mark down one side.  Try painting one side of your newspaper and you&#039;ll see what I mean.

I commonly print and read ebooks in the times I&#039;m not in front of the computer, like eating breakfast or riding on a train.  It also allows scribbling of notes and ideas.  I think you&#039;ll find many of your readers agree with me.

Please make your ebooks nice and simple in design - and save the blocky colours for your website!</description>
		<content:encoded><![CDATA[<p>Yaro,  I haven&#8217;t read your ebook yet, but as I just opened it I found yet another e-book with a common problem : a big fat slab of colour down one side of it &#8211; ostensibly to make it look pretty, but in reality making it impossible to print out unless you happen to own an ink company, and even then it just makes reading unpleasant with a big dirty mark down one side.  Try painting one side of your newspaper and you&#8217;ll see what I mean.</p>
<p>I commonly print and read ebooks in the times I&#8217;m not in front of the computer, like eating breakfast or riding on a train.  It also allows scribbling of notes and ideas.  I think you&#8217;ll find many of your readers agree with me.</p>
<p>Please make your ebooks nice and simple in design &#8211; and save the blocky colours for your website!</p>
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		<title>By: Yaro</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13330</link>
		<dc:creator>Yaro</dc:creator>
		<pubDate>Sat, 29 Mar 2008 21:47:29 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13330</guid>
		<description>Dean - Jeff prepared for A LOT of people to hit his server, but there&#039;s only so much one small business can do - he&#039;s not Google.

His site went down just after the sales page went live and I know this is the truth and not a gimmick because I&#039;ve had people come to me saying they could not order the product when they went to the sales page. I&#039;ve seen many similar comments from people in forums.

As a marketer there&#039;s no way I&#039;d want my sales page to be down at the time when I said it would be up. That means you lose orders, simple as that, and I know Jeff lost orders - I had two people say they went to order and could not and they have now decided not to buy - so it cost Jeff two sales at least from my audience.

You should be skeptical about any product - that&#039;s normal for any buyer, BUT, if you follow along and study all the free stuff Jeff released for this launch (did you do that Dean?), then you would not have been *as* skeptical - you would have experienced the content and understood the launch strategy.

If you then ordered and found out the product was terrible, then you ask for your money back - I&#039;ve done that before. The refund policy was pretty clear in this case.

I&#039;ve learned that you should never judge a product or a person before you experience them. Doing so before that is not fair to them and not fair to you as you miss out on countless opportunities.

It&#039;s good to be cautious in life so you don&#039;t make silly mistakes or get suckered in, but there has to be balance, make an informed decision based on as much information as you can get.</description>
		<content:encoded><![CDATA[<p>Dean &#8211; Jeff prepared for A LOT of people to hit his server, but there&#8217;s only so much one small business can do &#8211; he&#8217;s not Google.</p>
<p>His site went down just after the sales page went live and I know this is the truth and not a gimmick because I&#8217;ve had people come to me saying they could not order the product when they went to the sales page. I&#8217;ve seen many similar comments from people in forums.</p>
<p>As a marketer there&#8217;s no way I&#8217;d want my sales page to be down at the time when I said it would be up. That means you lose orders, simple as that, and I know Jeff lost orders &#8211; I had two people say they went to order and could not and they have now decided not to buy &#8211; so it cost Jeff two sales at least from my audience.</p>
<p>You should be skeptical about any product &#8211; that&#8217;s normal for any buyer, BUT, if you follow along and study all the free stuff Jeff released for this launch (did you do that Dean?), then you would not have been *as* skeptical &#8211; you would have experienced the content and understood the launch strategy.</p>
<p>If you then ordered and found out the product was terrible, then you ask for your money back &#8211; I&#8217;ve done that before. The refund policy was pretty clear in this case.</p>
<p>I&#8217;ve learned that you should never judge a product or a person before you experience them. Doing so before that is not fair to them and not fair to you as you miss out on countless opportunities.</p>
<p>It&#8217;s good to be cautious in life so you don&#8217;t make silly mistakes or get suckered in, but there has to be balance, make an informed decision based on as much information as you can get.</p>
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		<title>By: Dean Mapa</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13329</link>
		<dc:creator>Dean Mapa</dc:creator>
		<pubDate>Sat, 29 Mar 2008 08:46:03 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13329</guid>
		<description>Perhaps the product is a really good one. However, when it costs an arm and a leg and then some, alarm bells start ringing that this guy just wants to get rich real quick. So Internet marketers fall over themselves to get on the bandwagon. About the &quot;server  crash,&quot; if the author really believes that his product launch would be successful, shouldn&#039;t he have factored in server crashes and prepared for it?

Frankly, I&#039;m disappointed with you, Yaro.</description>
		<content:encoded><![CDATA[<p>Perhaps the product is a really good one. However, when it costs an arm and a leg and then some, alarm bells start ringing that this guy just wants to get rich real quick. So Internet marketers fall over themselves to get on the bandwagon. About the &#8220;server  crash,&#8221; if the author really believes that his product launch would be successful, shouldn&#8217;t he have factored in server crashes and prepared for it?</p>
<p>Frankly, I&#8217;m disappointed with you, Yaro.</p>
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		<title>By: Vera Raposo</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13328</link>
		<dc:creator>Vera Raposo</dc:creator>
		<pubDate>Sat, 29 Mar 2008 00:48:33 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13328</guid>
		<description>Yes it&#039;s true, that&#039;s what happens when you follow the launch process, you get TONS of people hitting the site at once.

And like Jeff said in the welcome email, why would he try and make it hard for people who really want to purchase.</description>
		<content:encoded><![CDATA[<p>Yes it&#8217;s true, that&#8217;s what happens when you follow the launch process, you get TONS of people hitting the site at once.</p>
<p>And like Jeff said in the welcome email, why would he try and make it hard for people who really want to purchase.</p>
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		<title>By: Yaro</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13326</link>
		<dc:creator>Yaro</dc:creator>
		<pubDate>Fri, 28 Mar 2008 22:31:37 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13326</guid>
		<description>You know that server crash - it actually was a server crash. It cost Jeff basically all his early sales because no one could order during the first hour.

Jeff would not be happy about this because he likes to say he sold a million dollars in the first hour, which didn&#039;t happen because people couldn&#039;t order.</description>
		<content:encoded><![CDATA[<p>You know that server crash &#8211; it actually was a server crash. It cost Jeff basically all his early sales because no one could order during the first hour.</p>
<p>Jeff would not be happy about this because he likes to say he sold a million dollars in the first hour, which didn&#8217;t happen because people couldn&#8217;t order.</p>
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		<title>By: Vera Raposo</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13321</link>
		<dc:creator>Vera Raposo</dc:creator>
		<pubDate>Fri, 28 Mar 2008 17:13:39 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13321</guid>
		<description>Hey Iscriviti,

I studied PLF 1 in great depth and I remember Jeff pointing out that most people will already know by the time the sales page hits that they want in and want to purchase the item.

The sales letter doesn&#039;t really even make the sale, it&#039;s the launch process itself.

One thing I noticed is that his sales letter was pretty plain, it made me smile because I know he&#039;s making the sales on the launch process not the letter itself.</description>
		<content:encoded><![CDATA[<p>Hey Iscriviti,</p>
<p>I studied PLF 1 in great depth and I remember Jeff pointing out that most people will already know by the time the sales page hits that they want in and want to purchase the item.</p>
<p>The sales letter doesn&#8217;t really even make the sale, it&#8217;s the launch process itself.</p>
<p>One thing I noticed is that his sales letter was pretty plain, it made me smile because I know he&#8217;s making the sales on the launch process not the letter itself.</p>
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		<title>By: Bart</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13324</link>
		<dc:creator>Bart</dc:creator>
		<pubDate>Fri, 28 Mar 2008 16:55:34 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13324</guid>
		<description>Lol this is really just too funny he&#039;s just playing everyone... the formula he&#039;s using to launch PLF2 is just like any other product launch :) server crash uhh hhehe sure... better get it now before the next server crash :)

Don&#039;t get me wrong I love the idea and I&#039;m very pumped but all this is, is another product launch... and the emails about server crashes and so on is just another opportunity to pickup new clients :)

Good going Jeff.</description>
		<content:encoded><![CDATA[<p>Lol this is really just too funny he&#8217;s just playing everyone&#8230; the formula he&#8217;s using to launch PLF2 is just like any other product launch <img src='http://www.entrepreneurs-journey.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  server crash uhh hhehe sure&#8230; better get it now before the next server crash <img src='http://www.entrepreneurs-journey.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Don&#8217;t get me wrong I love the idea and I&#8217;m very pumped but all this is, is another product launch&#8230; and the emails about server crashes and so on is just another opportunity to pickup new clients <img src='http://www.entrepreneurs-journey.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Good going Jeff.</p>
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		<title>By: arham &#124; blogpreneur</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13325</link>
		<dc:creator>arham &#124; blogpreneur</dc:creator>
		<pubDate>Fri, 28 Mar 2008 16:52:57 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13325</guid>
		<description>yup just joking :-) ,</description>
		<content:encoded><![CDATA[<p>yup just joking <img src='http://www.entrepreneurs-journey.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' />  ,</p>
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		<title>By: Jamey Lucas</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13320</link>
		<dc:creator>Jamey Lucas</dc:creator>
		<pubDate>Fri, 28 Mar 2008 04:53:31 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13320</guid>
		<description>I wish I had the cash to drop on the program right now.

I bet Jeff wasn&#039;t expecting his server to crash this afternoon though. Just goes to show you his PLF 2.0 is in high demand.</description>
		<content:encoded><![CDATA[<p>I wish I had the cash to drop on the program right now.</p>
<p>I bet Jeff wasn&#8217;t expecting his server to crash this afternoon though. Just goes to show you his PLF 2.0 is in high demand.</p>
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		<title>By: Dan</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13319</link>
		<dc:creator>Dan</dc:creator>
		<pubDate>Fri, 28 Mar 2008 01:17:17 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13319</guid>
		<description>Well Joel, you have to admit, it got the affiliates moving. You should see what some of the other Internet Marketing gurus are offering as well. It is really quite amazing.

Unfortunately, I am broke, so no bonus or PLF for me :P.

-Dan</description>
		<content:encoded><![CDATA[<p>Well Joel, you have to admit, it got the affiliates moving. You should see what some of the other Internet Marketing gurus are offering as well. It is really quite amazing.</p>
<p>Unfortunately, I am broke, so no bonus or PLF for me <img src='http://www.entrepreneurs-journey.com/wp-includes/images/smilies/icon_razz.gif' alt=':P' class='wp-smiley' /> .</p>
<p>-Dan</p>
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		<title>By: Steve Mills</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13323</link>
		<dc:creator>Steve Mills</dc:creator>
		<pubDate>Fri, 28 Mar 2008 00:21:51 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13323</guid>
		<description>Hi Yaro,

Thanks for the podcast a few days earlier, and now this fantastic offer. I purchased PLF 1, and am now really considering signing up for PLF 2. Jeff has done an amazing job putting these product launch systems into such an easy to understand step by step process.

If anyone out there thinks that they have a half decent idea for an information product or membership site, the $2000 is a wise investment in learning how to most effectively get your product brought to the attention of the web community, and  then convert this attention into sales.</description>
		<content:encoded><![CDATA[<p>Hi Yaro,</p>
<p>Thanks for the podcast a few days earlier, and now this fantastic offer. I purchased PLF 1, and am now really considering signing up for PLF 2. Jeff has done an amazing job putting these product launch systems into such an easy to understand step by step process.</p>
<p>If anyone out there thinks that they have a half decent idea for an information product or membership site, the $2000 is a wise investment in learning how to most effectively get your product brought to the attention of the web community, and  then convert this attention into sales.</p>
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		<title>By: Bart</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13332</link>
		<dc:creator>Bart</dc:creator>
		<pubDate>Thu, 27 Mar 2008 22:37:41 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13332</guid>
		<description>I&#039;m really pumped I just went through all their videos and at a perfect time... I&#039;ll be launching a new eBook within a few weeks... I would love to get y hands on version #1 just to see what it&#039;s all about... it&#039;s pretty hard for me to invest $2k at this time...

also I find it funny that  Jeff Walker in his 70 minute video mentions that long sales pages don&#039;t really work and people just tend to skip them and look at the price yet...

http://www.productlaunchformula.com/?17692</description>
		<content:encoded><![CDATA[<p>I&#8217;m really pumped I just went through all their videos and at a perfect time&#8230; I&#8217;ll be launching a new eBook within a few weeks&#8230; I would love to get y hands on version #1 just to see what it&#8217;s all about&#8230; it&#8217;s pretty hard for me to invest $2k at this time&#8230;</p>
<p>also I find it funny that  Jeff Walker in his 70 minute video mentions that long sales pages don&#8217;t really work and people just tend to skip them and look at the price yet&#8230;</p>
<p><a href="http://www.productlaunchformula.com/?17692" rel="nofollow">http://www.productlaunchformula.com/?17692</a></p>
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		<title>By: Yaro</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13331</link>
		<dc:creator>Yaro</dc:creator>
		<pubDate>Thu, 27 Mar 2008 22:18:14 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13331</guid>
		<description>arham - I hope you are joking :)</description>
		<content:encoded><![CDATA[<p>arham &#8211; I hope you are joking <img src='http://www.entrepreneurs-journey.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Yaro</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13317</link>
		<dc:creator>Yaro</dc:creator>
		<pubDate>Thu, 27 Mar 2008 22:15:07 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13317</guid>
		<description>Hi Joel,

I&#039;ll have to work out another bonus for you if you buy - just email me after ordering (maybe you can be my test for the full home study version of Blog Mastermind).

I think the justification for the price rise is simple - the market can handle it - and of course paying affiliates a huge chunk means everyone will  promote AND offer a bonus (and this is definitely the most heavily promoted IM product I have ever seen).

You might think it&#039;s unfair and looking at it in certain angles it is, from a business point of view though, Jeff should charge what maximizes his profit.

...that&#039;s assuming profit maximization is a goal with a product, which isn&#039;t necessarily always the case, but it&#039;s rare for it not to be.</description>
		<content:encoded><![CDATA[<p>Hi Joel,</p>
<p>I&#8217;ll have to work out another bonus for you if you buy &#8211; just email me after ordering (maybe you can be my test for the full home study version of Blog Mastermind).</p>
<p>I think the justification for the price rise is simple &#8211; the market can handle it &#8211; and of course paying affiliates a huge chunk means everyone will  promote AND offer a bonus (and this is definitely the most heavily promoted IM product I have ever seen).</p>
<p>You might think it&#8217;s unfair and looking at it in certain angles it is, from a business point of view though, Jeff should charge what maximizes his profit.</p>
<p>&#8230;that&#8217;s assuming profit maximization is a goal with a product, which isn&#8217;t necessarily always the case, but it&#8217;s rare for it not to be.</p>
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		<title>By: arham &#124; blogpreneur</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13318</link>
		<dc:creator>arham &#124; blogpreneur</dc:creator>
		<pubDate>Thu, 27 Mar 2008 18:13:07 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13318</guid>
		<description>Interesting bonus ;-)
sorry but , I just wanna knows what&#039;s PLF ?</description>
		<content:encoded><![CDATA[<p>Interesting bonus <img src='http://www.entrepreneurs-journey.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /><br />
sorry but , I just wanna knows what&#8217;s PLF ?</p>
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		<title>By: Joel Williams</title>
		<link>http://www.entrepreneurs-journey.com/885/product-launch-formula-bonus/comment-page-1/#comment-13322</link>
		<dc:creator>Joel Williams</dc:creator>
		<pubDate>Thu, 27 Mar 2008 15:24:19 +0000</pubDate>
		<guid isPermaLink="false">http://candy.become-a-blogger.com/885/product-launch-formula-bonus/#comment-13322</guid>
		<description>Great bonus, pity I have both of those :) However do you not think $1k affiliate payment is massively excessive? Sure, it&#039;s not half the cost of the course as there&#039;s the 3 free months in the &quot;PLF inner sanctum&quot; that then charges $97 per month, but to double the entry price in order to give affiliates the other half seems wrong to me. Anyone else have an opinion on that?</description>
		<content:encoded><![CDATA[<p>Great bonus, pity I have both of those <img src='http://www.entrepreneurs-journey.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  However do you not think $1k affiliate payment is massively excessive? Sure, it&#8217;s not half the cost of the course as there&#8217;s the 3 free months in the &#8220;PLF inner sanctum&#8221; that then charges $97 per month, but to double the entry price in order to give affiliates the other half seems wrong to me. Anyone else have an opinion on that?</p>
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