Google Keyword Tool Gets A Whole Lot Better

By Yaro Starak
32 Comments

I’ll just slip this in before I head off and work on my launch video since EVERYONE is going nuts on Twitter about it (Ed Dale is of course the craziest).

Google’s keyword tool just become a goldmine for accurate keyword data. Go have a play with it now and you will see what I mean –

Google Keyword Tool

Google Keyword Tool

You can use this tool to look up keywords related to your blog or the product you are promoting and find the EXACT number of people conducting searches for each keyword phrase. You can also stick in a website URL and Google will give you suggested keywords based on search volume.

You can use this data to decide what headings to use in your blog tiles, how to conduct SEO on your sites and to generate keyword lists for your advertising campaigns.

This is of course not a new thing – keyword services have existed for a long time, but this is the first time Google has made such finite data available to us at no cost.

As Ed so calmly noted – the Internet marketing game has just changed…again.

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32 Comments

  • I’d love to see what is going to happen to those paid keyword research tools… They’ll either become obsolete or their creators will manage to leverage Google’s data and provide improved services. Can’t hardly wait for the next episodes of this new soap opera. :-P

  • This is exciting! I never had much confidence in the accuracy of Wordtracker’s keyword research tool anyway. It’ll be much easier to trust Google’s research. Can’t wait to start using it!

  • Great idea! Not just for internet marketers using adwords. Us bloggers can use it to maximize keywords for better SEO.

    A nice update.

    @Karen… I think you hit it right on the head. Googles data looks to be month to month data. Some marketers would prefer day to day or week to week, which services provide. They’ll most likely be able to leverage google data.

  • Google does not appear inclined to allow complacency to affect their enormous share of the search market.

  • Hey Yaro,
    Thanks for keeping me informed. This may come in quite useful as I have just signed up for the Google Nemesis program.

  • While the behemoth often gets slammed by many affiliate marketers over Adwords and Adsense costs and slaps, you gotta give it to big G that this KW tool is hot and deep with info! It will put a few fee based vendors, e.g., Wordtracker, etc. in value-added scramble mode.

  • I just tried out the Google Keyword Tool and am very excited about finally knowing a way to easily check how much traffic individual keywords get per month. I had always wondered how many searches a particular keyword I had been working on got each month, but now know it’s over 4,000, which is more than I had thought. It also helped me find some other variations of the keyword I hadn’t thought of.

    I’ve found that sometimes it’s much easier and more productive to try to be on the first page of several unusual keywords than one well known keyword. I’ve got a few keywords I’ve worked on, which although unusual, bring in some great traffic. Like anything in business, well known links have a lot of competition.

  • Yaro,

    This makes money making online more accessible to everyone having an Internet connection!

    I’ve used several (free) tools, but that of Google should enough to forget those (less accurate) tools.

    Thanks for the explanation :)

  • This is definitely causing a lot of buzz around the net. It’s safe to say that many more people will be using this keyword tool, I know I plan to use it a lot more now.

    Some of the features they have added is simply amazing, I can’t wait to get down and dirty with it to start optimizing my sites.

  • I have just been reading about key word sniping and this pops up! Thanks.

  • Sam

    I’ve just started a blog and I’m so excited how I can use this to further monetize my almost 2 weeks old blog. Hope somebody could provide a detailed case study on this tool.

  • Wow – I’m excited. Slightly scared but really really excited.
    Is that worrying?

  • Wow, this tool like great! So many KW tools have been pretty shaky lately.

  • I don’t care what they say about Google if they keep giving us free stuff like this I am all in!

  • Wow.. I am new to blogging and try to write How-To guide.. with this tool surely I can use more words that can generate more traffic.. Thanks a lot man..

  • This is great. Thats just the information i was searching for a long time using different sites and services that always brought very unreliable results. Now the “mother of all search machines” gives really reliable data. At last!

  • It’s about time Google updated their tools. I use Wordtracker mainly, but sometimes I question the accuracy of the “keyword dig” results.

    Using a 2nd source like Google will add some nice volume to my PPC campaigns.

  • Another reason not to get off Twitter.

    I came here to your blog, looking for the exact spelling of your last name, and wham-o, what a find i come across. Thanxs for the mention of the Google KW tool update.

    Better turn on Twirl…..right now!

  • Weird, I just blogged about the change to volumes on my other blog. I also noted that the current keyword tools would need to get volumes from Google in future to be believeable.

    Jim

  • Hey Yaro, thanks for the update on google’s keyword tool man.

    I wonder how it’s going to affect paid keyword tools in the long run.

    My best guess is that it’ll light a fire under their butt and make them beef up their tools to stay afloat – end result: better keyword software :)

    Blessings,
    Jason Mangrum, Author
    The Official Internet Business Q & A Report
    21 Must-Read Questions & Answers For Getting In The Money Zone
    http://www.InternetBusinessReport.info

  • Denise Clarke

    Cool Beans, this new tool is the best!

    Densie
    http://www.dubli-network.blogspot.com

  • I think if you use keyword tools for searching for keywords to use with adwords then you don’t need the paid services anymore. But if you want to check the competition for keywords or keyword phrases for SEO then the paid services like wordtracker are still very useful.

    The last day I was searching for the taffic volume for some keywords in wordtracker and yesterday I checked the same keywords with the new Google tool. I was shocked! In wordtracker they had only 7 searches per day for that keyword and in Google there was an Approx Avg Search Volume of 49500 per month! This is a hugh difference! I think wordtracker has to implement the datas from Google otherwise it’s really worthless!

    Daniel

  • I use the adwords traffic estimator tool almost daily and this one a few times a week. I have slowly been moving from Wordtracker to this but I have to say it’s pretty exciting that Google are releasing this data. I hope someone if scraping the data and storing it somewhere in case Google stop the service.

  • […] internet marketing world is buzzing with this news right now. Ed Dale, internet entrepreneur and marketer extraordinaire, even provides […]

  • I fully agree — finally, some numbers instead of those meaningless bars — IMO, this upgrade to the tool was long overdue.

  • This is a great advancement over the old version of the tool.Exact numbers mean better optimization for a website and higher rankings.

  • I was really stoked when I found that the updated version of this tool had been released. I had always found it hard to find an accurate ‘SE Traffic Checker’ and now we know for sure that Google’s will be accurate.
    Recently I have been using this tool basically everyday, I find interesting finding out how popular certain niches are, and its particually handy when looking for an appropriate niche for a new website.

  • Hi Yaro

    You might be able to explain something to me.

    I often search and there are 1000’s of results displayed in the Approx Avg Search Volume column yet the data from the previous month is “Insufficient Data”.

    This does not make logical senses to me as how can there be no search volume (Insufficient data) during previous months if there are 1000’s on an average month.

    Your help would be greatly appreciated.

  • I think for some keywords you will find that some tools are better than others. Often the amount of traffic is a lot higher on the less accurate tools. So do some comparison shopping before you decide which tool to rely on.

    Iv’e found that for the bottom of the front page of Google a page will get 10 to 20 percent of traffic. So does your tool predict the amount you get? The only way is to get on the front page and find out.

  • Does Google ban users from submitting too many inquiries into Google Keyword tool in a short amount of time (not talking about anything automated – all human input)? If so, how many in how much time is too many?

  • I love the Google keyword tool.. It’s the primary reason I haven’t gotten around to subscribing to a paid keyword research service

  • The Google tool rocks! It gives you data based on your country, so it is extremely helpful for us South Africans to use. Google dominates our internet landscape to such and extent that we don’t worry too much about the other search engines.

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