Author Archives for Tom McSherry

Tom McSherry

Tom McSherry is the founder of Premium Online Writing, a provider of top-notch SEO copywriting services. His company is built on the idea that SEO is more than just quantity of content and links – it's about maintaining high quality in every aspect of your website and promotional campaigns. A commitment to high quality is key to achieving long term growth and success online.

Social Entrepreneurship: How You Can Profit By Making A Difference

December 1, 2011 9:00 am Published by 12 Comments

In my last column I discussed the Occupy Wall Street protests and what their implications are for business ethics.

Since then I’ve been thinking a lot more about one of my favorite topics: social entrepreneurship.

What is social entrepreneurship? Put simply, it’s a term to describe business enterprises that are run with goals that extend to more than just … Read the rest of this entry »

10 Rules For Writing An Effective Sales Letter

October 3, 2011 11:25 pm Published by 17 Comments

I’m Tom McSherry, EJ’s newest columnist. I’ve been self-employed for the past two years thanks to the world of Internet marketing and my skills as a freelance copywriter. My main business is Premium Online Writing, a top-quality writing service designed to give web business owners a reliable option for outsourcing writing work without taking a “lucky dip” … Read the rest of this entry »

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