Entrepreneurs-Journey.com» Business Strategy

When Growth Is The Wrong Strategy

Mitch Wilson — Tue, 22 Nov 2011 23:00:54 +0000

This happens to me far too often. I think change can be a good thing, but change for the sake of change is not.

The same goes for growth for the sake of growth. There is no quicker way to kill your business than to grow too fast.

When I communicate with new bloggers I always tell them to start… Read the rest of this entry »

How To Write Winning Content

Mitch Wilson — Tue, 03 May 2011 10:39:09 +0000

Almost every article I write and almost every discussion I have about blogging goes pretty much the same way: If you write a lot of quality content, your blog can’t help but be successful.

Whether your content is self-created, you have staff, or you rely heavily on guest posters, having lots of fresh content is almost a guarantee you will… Read the rest of this entry »

Why Small Businesses Fail & How You Can Be One Of The Rare Success Stories

Yaro Starak — Tue, 17 Aug 2010 06:34:00 +0000

In a previous articles I discussed the importance of having a thorough understanding of your customer psychology. Knowing why your customers are motivated to do what they do on an emotional level means you can intimately communicate with them, demonstrating you know their problems better than they do.

In another article I explained the distinction between your Read the rest of this entry »

Strategies And Tactics: Do You Know Why You Are Doing What You Do?

Yaro Starak — Wed, 04 Aug 2010 05:28:45 +0000

Inside the Blog Profits Blueprint I talk about a key distinction, the difference between strategies and tactics when it comes to online marketing and building a blog-based business.

Here’s a relevant quote from the Blueprint:

Strategies are in place to educate your mind about why things happen. Strategy helps you understand outcomes and helps predict future outcomes as

… Read the rest of this entry »

How To Develop A Crystal Clear Understanding Of Your Customer

Yaro Starak — Wed, 28 Jul 2010 07:15:25 +0000

I recently published a video on why it is important to develop a deep understanding of your customer. In that video I covered a brief overview of the different psychological elements that relate to you understanding your customer and how you fit in as a service or product provider, fulfilling their needs.

After reading the comments on that video… Read the rest of this entry »

Industry Shift: What The Armada Music Label Can Teach Us About New Media Marketing

Yaro Starak — Mon, 15 Feb 2010 02:45:36 +0000

You may not know this about me (unless you follow me on Twitter where I tweet music video clips from time to time), but I’m a huge fan of the progressive and vocal trance scene. That’s dance music for the uninitiated, although the genre of dance is massive in terms of all the categories and sub-categories, which includes genres… Read the rest of this entry »

How Can You Make Passive Income Online?

Yaro Starak — Mon, 21 Sep 2009 13:10:29 +0000

I had a meeting with a friend and his business partner last week. The request was to “pick my brain” on the best way to move forward to generate some passive income streams online.

These two particular people are like a lot of people I know. They’ve got tech skills, they know the Internet well and they have lots of… Read the rest of this entry »

How Well Do You Know Your Customer?

Yaro Starak — Sat, 08 Aug 2009 04:29:53 +0000

I’m not 100% sure, but I believe the very first email list I subscribed to was David DeAngelo’s Double Your Dating free newsletter. At the time I didn’t realize David D. was a nom de plume (fake name) and that the real person behind the newsletter was Eben Pagan, who I would later come to know as a leading… Read the rest of this entry »

Can Your Business Make You Rich?

Yaro Starak — Mon, 13 Jul 2009 02:12:16 +0000

Many years ago I wrote a blog post that looked at the reality of how much money you actually make when you run your own business.

You can read the article here – Do You Want to Run Your Own Business? Read this First!

My premise back then was that most business owners don’t make a whole lot of… Read the rest of this entry »

What Motivates A Purchase?

Yaro Starak — Mon, 15 Jun 2009 09:56:24 +0000

Over the last week I attended three very different live events, although they all focused on the same thing – making money.

The first one was Roger Hamilton’s introduction night, a free event he puts on as a feeder to his 3-day workshop and breakfast pitch.

I’ve heard of Roger before, but I had some misconceptions. I thought… Read the rest of this entry »

The Core Reason Why Your Business Lacks Momentum

Yaro Starak — Sun, 31 May 2009 12:48:46 +0000

A couple of years ago I was exposed to Rich Schefren during the very first Internet marketing launch he did. I had never heard of the guy before, but suddenly a lot of people I had heard of and respected were recommending him, so I paid some attention.

Rich went mainstream in the Internet marketing world thanks to… Read the rest of this entry »

Dominate Your Market: How Self Contained Communities Create Permanent Barriers To Entry

Yaro Starak — Tue, 21 Apr 2009 02:50:35 +0000

Some of my early readers may recall that I was a Magic: The Gathering card player as a teenager. No, that’s not dungeons and dragons or role playing or anything like that. It’s closer to poker combined with chess with a little bit of lord of the rings story telling thrown in. It’s a “mind sport” as far as… Read the rest of this entry »

How To Make Money Online

Yaro Starak — Wed, 25 Mar 2009 04:35:51 +0000

I was at the World Internet Summit (WIS) a couple of Sundays ago when it was held on the Gold Coast, an hours drive away from Brisbane (my home), on the coast of Australia.

Brett McFall, co-host of the WIS, was up on stage doing the last formal presentation of the event. During his presentation he had a diagram… Read the rest of this entry »

How To Work Less and Earn More By Leveraging The Synergy Between People And Technology

Yaro Starak — Wed, 11 Mar 2009 03:19:27 +0000

Several years ago when I was managing BetterEdit, my proofreading company that I sold in 2007, I was knee deep learning from Rich Schefren, taking his Business Growth System course.

Rich launched that program on the back of his most successful report to date, the Internet Business Manifesto, which featured the now famous flow chart of what… Read the rest of this entry »

Are You Demonstrating Enough Proof?

Yaro Starak — Fri, 30 Jan 2009 05:18:19 +0000

If you’ve been reading my blog over the last few months you’ve seen me publish quite a few successful case study podcasts with my coaching students. Stories like Alborz Fallah the million dollar blogger, Leigh Peele making $4,500 a month in the fat loss niche (and recently another $11K in a relaunch), Miami Mitch attracting thousands of… Read the rest of this entry »

Revisiting The 80/20 Rule and Why It Is Even More Critical To Your Business In 2009

Yaro Starak — Sun, 28 Dec 2008 12:14:43 +0000

The year 2008 for me was dominated by a long trip overseas, which meant I was away from home and in a constantly changing environment.

Although I boast I was able to run my business while traveling a circle around the globe, I’d be lying if I said I didn’t experience more pressure on the time available for work.… Read the rest of this entry »

Revisiting The 80/20 Rule and Why It Is Even More Critical To Your Business

Yaro Starak — Sun, 28 Dec 2008 12:14:43 +0000

The year 2008 for me was dominated by a long trip overseas, which meant I was away from home and in a constantly changing environment.

How To Establish Cash Flow When Starting A New Business

Yaro Starak — Fri, 21 Nov 2008 16:15:18 +0000

If you have not done so already, please read the first part of this two part article series on business outsourcing here – When Is The Right Time To Begin Outsourcing?.

In the previous article I discussed the importance of understanding your strategy for outsourcing and how it is important that you comprehend the sequence of tasks to complete,… Read the rest of this entry »

When Is The Right Time To Begin Outsourcing?

Yaro Starak — Mon, 17 Nov 2008 00:24:44 +0000

There was an interesting discussion in the Blog Mastermind forums that began with a question about when you should start outsourcing.

The impression this particular student had was that outsourcing is the key for success, and it is something that I emphasize over and over again inside Blog Mastermind. The problem in this case was the lack of… Read the rest of this entry »

How To Start An Internet Business In 3 Easy Steps (And What Holds You Back)

Yaro Starak — Wed, 17 Sep 2008 04:44:20 +0000

It’s not quite as easy as the title makes it sound, but bear with me, this article will explain the three steps that are the foundation of every Internet business, why so many people go wrong and give you some realizations that might just be the key to take your Internet business to the next level…

I’ve been studying resources… Read the rest of this entry »

Life Portability: Mixing Travel, Business and Pleasure In One Seamless Lifestyle

Yaro Starak — Sat, 19 Apr 2008 23:13:27 +0000

Recently I was the willing target of several audio interviews. The topic of course, was blogging, however as is customary, most interviews begin with a little background study of the person in question.

As a result of telling my recent business history I found myself reminiscing about some of the ventures I was involved in during the previous 8… Read the rest of this entry »

Why Ongoing Education Is The Key Ingredient For Success In Business and Blogging

Yaro Starak — Mon, 19 Mar 2007 10:33:39 +0000

At the start of March I bought a bunch of new products, including Product Launch Formula from Jeff Walker ($997), the Dot Com Secrets Free CD from Russell Brunson ($7.95 for shipping) and paid half of the $997 fee to attend the World Internet Summit in Melbourne. On top of that I subscribe to Perry Marshall’s… Read the rest of this entry »

Key Lessons For Internet Business Owners Striving For More Money, More Freedom and Less Work

Yaro Starak — Tue, 06 Mar 2007 09:50:42 +0000

I’ve compiled a bunch of notes from the Rich Schefren conference and also the videos he’s been releasing in the lead-up to the launch of his next program. You can get the free videos here – Strategic Profits Videos.

I was pondering over how to release them to you and I’ve decided to extract the key lessons and… Read the rest of this entry »

Are You Lacking Momentum In Your Business?

Yaro Starak — Mon, 05 Mar 2007 01:20:12 +0000

I finally had a chance to watch Rich Schefren’s long video (not the case studies he has been sending recently). This is the video he was intending to perform for his current clients at the seminar in Florida, but later defaulted to his proven presentation, which I had seen before.

If you haven’t see the latest videos, you can start… Read the rest of this entry »

Why A Preeminent Business Is Superior To Money Making Opportunities

Yaro Starak — Wed, 07 Feb 2007 21:42:38 +0000

When I first started Entrepreneurs-Journey my business was not a stable source of income, nor was I confident that it ever would become one. I constantly searched for other ways to make money online. As a result of my desire to stay updated with Internet business, I was exposed to many different money making opportunities and people who were enjoying… Read the rest of this entry »

A Top Down Method To Establish Preeminence

Yaro Starak — Tue, 06 Feb 2007 18:00:18 +0000

I just finished writing some newsletters for my Blog Traffic Tips ezine. In them I mentioned the concept of preeminence, which is a business technique I learnt initially from Jay Abraham.

Here is how I described preeminence in my newsletter:

Preeminence is the perception that a person is the best or one of the best authoritative sources on a

… Read the rest of this entry »

Do You Know Your Critical Business Metrics?

Yaro Starak — Mon, 05 Feb 2007 22:09:46 +0000

Module 7 of the Rich Schefren Strategic Profits coaching program covers a very important topic – business metrics. As I type this, the metrics module is fresh in my mind because I only recently finished listening to the audio call with Rich.

The metrics module is intense. I was blown away by all the different areas I could measure, but… Read the rest of this entry »

Why You Must Go Deep In The Changing Internet Business Landscape

Yaro Starak — Tue, 05 Dec 2006 06:07:37 +0000

One of the most popular articles I ever produced for this blog was – How To Make Money Online Using Niche Content Websites. It struck a cord with many because it made people excited when they realized how simple it was, at least on paper. It offered a business model that any person with moderate web skills could implement.… Read the rest of this entry »

The Long Tail

Yaro Starak — Thu, 30 Nov 2006 21:27:34 +0000

It’s about time I give my take on The Long Tail. I find myself referring to it on a regular basis as I write articles about blogging and business in general and if you have been following the recent fuss about the evolution of Internet marketing (or known as it’s “death”) or read a handful of popular blogs about… Read the rest of this entry »

Pricing Points, Perceived Value And How To Make More Money Per Sale

Yaro Starak — Mon, 21 Aug 2006 09:17:19 +0000

My business, BetterEdit.com, offers two services – essay editing and thesis editing. When I originally set up the business, which was nearly six years ago now, one of the hardest things to do was come up with pricing points.

Back then I wasn’t all that clued in to how important perceived value is and how closely pricing ties… Read the rest of this entry »