Entrepreneurs-Journey.com» Email Marketing

MailerLite Review: A Simple Email Marketing Tool for Small Business

Leslie Samuel — Wed, 23 Nov 2011 23:00:51 +0000

When it comes to building an online business (especially if you’re a blogger), one of the most valuable assets that you can have is a email list.

I currently run two relatively active blogs, and my mailing lists play a HUGE role in helping to keep them going. In fact, back in 2010, I reached a stage in my business… Read the rest of this entry »

Email Marketing Case Study: How I Generated $40,000 In Sales Without Annoying My Subscribers

Yaro Starak — Tue, 06 Sep 2011 13:50:28 +0000

As you may know, I currently spend every day in hospital with my mother while she recovers from a stroke. We are in month four now.

The good news is that she is improving each day, but we have a long way to go. You can find ongoing updates at her blog including more detailed reports. Thank you… Read the rest of this entry »

How To Segment Your Subscribers When You Run A Blog Business

Yaro Starak — Fri, 20 May 2011 10:23:06 +0000

I was reading Dee’s recent article in his customer segmentation series where he talked about how to segment your blog readers.

One of his main premises was the difference between a person who leaves a comment, or many comments and those who don’t. I agree with Dee that these are possible options for segmenting your blog readership, but… Read the rest of this entry »

14 Tactics To Attract New Email Subscribers

Yaro Starak — Fri, 13 Aug 2010 01:21:53 +0000

Back in 2006 I decided it was time to build my first email list.

I had been blogging for just over a year at that point, and had over five years experience running websites already under my belt, yet I had never created an email newsletter or list of any kind.

Finally, after repeat recommendations from countless internet marketing… Read the rest of this entry »

Paradigm Shift: How You Sell With Email Is Changing

Yaro Starak — Tue, 12 Jan 2010 09:59:01 +0000

Over the last few weeks I’ve been listening to recordings of Perry Marshall’s Live Workshop on email autoresponders held in Chicago. It’s some really great content, direct from one of the online marketers I trust the most.

Perry really hammered home a point that on some levels, I haven’t fully taken to heart in the past.

That point… Read the rest of this entry »

Core Influence: Frank Kern On How To Connect With Your Audience

Yaro Starak — Tue, 06 Jan 2009 23:14:02 +0000

When I got home from my travels I finally had some time to go through some of the DVDs and CDs that came in the mail from various purchases I had made.

I bought Traffic Secrets 2.0 from John Reese when he released it mid last year and Frank Kern was nice (smart) enough to throw in a… Read the rest of this entry »

If You Can’t Write Words That Sell You Don’t Make Money

Yaro Starak — Mon, 22 Dec 2008 01:20:41 +0000

As you likely know, Gideon and I wrapped up the opening marketing campaign for Become A Blogger Premium a couple of weeks ago. During that period we both wrote lots of emails to our various subscribers, email being the primary communication method and also the distribution channel for delivering resources like the Roadmap report.

Most of you haven’t… Read the rest of this entry »

How Email Segmentation Made My List Stronger AND $31,940 More Profitable

Yaro Starak — Mon, 27 Oct 2008 00:01:25 +0000

This is a somewhat advanced email marketing tactic, although most serious email marketers having been doing it for years. For me though, this is something I’ve only recently been able to test because I haven’t had the technological resources to do so.

I recently upgraded my AWeber account to the “new” version. In case you missed the news about… Read the rest of this entry »

Can You Make Money Online Without Lying?

Yaro Starak — Wed, 24 Sep 2008 15:34:01 +0000

I wanted to use the word “honesty” in the title for this blog post, but I expect the word “Lying” will pull more attention. However don’t let that mislead you, this article is about using honesty in your marketing, not lying.

At the start of September you may recall StomperNet offered their Stomping The Search Engines 2 course for… Read the rest of this entry »

Why Don’t Bloggers Understand Email Marketing?

Yaro Starak — Mon, 14 Jul 2008 16:11:36 +0000

Over the weekend I worked hard on video presentations for the release of Blog Mastermind. Obviously the core topic of the videos is how to make money via blogging, however I’m introducing a new form of blogging for profit, something that can lead to income quicker, it’s more stable and in the long haul is a much better model for… Read the rest of this entry »

3 Golden Rules To Avoid Email Newsletter Screw-Ups

Yaro Starak — Sat, 03 Mar 2007 02:34:30 +0000

I recently decided to sign back up to Jeff Walker’s email list (the guy behind Product Launch Formula). He was originally a “victim” when I culled nearly all the subscriptions I had to Internet marketer’s email lists a few months back, but since I am about to finally do my own product launch I figured it was about time… Read the rest of this entry »

Beginner List Building Advice and New AWeber Features

Yaro Starak — Tue, 27 Feb 2007 22:16:28 +0000

I just checked out the news from AWeber, the company that handles my email lists and newsletters, about the new features they are launching soon. The list includes:

AWeber Upgrades

Completely new design: Theme colors that donâ€™t get in the way of getting work done.
Button colors: Green is good, red makes you pause before doing something potentially

… Read the rest of this entry »

What Is A Double Opt-In Email List And Why Is It Important?

Yaro Starak — Mon, 16 Oct 2006 00:18:55 +0000

A double opt-in email list is like any email based newsletter or e-course where people can sign-up through the Internet either on a webpage or sending an email to mailing list management software. What makes an email list “double opt-in” is that any person who subscribes must confirm their request twice.

The first time is when the user submits their… Read the rest of this entry »

How To Use Email Autoresponders For Passive Affiliate Income

Yaro Starak — Fri, 15 Sep 2006 02:53:12 +0000

You know I’m a huge fan of email autoresponders. For proof just check in my article archives for articles like – Using Autoresponder Emails to Grab New Clients and Keep Them Coming Back for More and AWeber Email Autoresponder Review.

For many organizations autoresponders are used as a tool to maintain and build relationships with prospects and clients.… Read the rest of this entry »

How To Reduce Your Email Spam by 75%

Yaro Starak — Wed, 02 Aug 2006 03:35:13 +0000

I realize there is plenty of advice online regarding this topic but this is one area where you can’t have too much advice so I’ll tell you my short story about how I cut the amount of spam I receive by about 75%.

It finally got to me last week. I’ve been dealing with about 200 to 1000 spam emails… Read the rest of this entry »

How An Autoresponder Made My Life Easier

Yaro Starak — Sun, 11 Dec 2005 01:49:50 +0000

I recently made one aspect of my online business more efficient. This technique demonstrates the power of an email autoresponder. In this case I turned something that used to be a relatively mundane manual business annoyance into a resource. Best of all it took about 10 minutes to get set-up and it’s been doing a great job ever since.

What

… Read the rest of this entry »

Building An Email List

Yaro Starak — Mon, 17 Oct 2005 01:10:33 +0000

***Update***

BONUS – I’ve just recorded a 10 minute companion podcast recording to go with this article. The podcast will only be sent to people that subscribe to the mailing list (it comes 24 hours after you subscribe), it will not be released on this blog. You can sign-up at the end of this article.

******

If you know anything… Read the rest of this entry »

Formatting Email Newsletters – Should You use Plain Text or HTML?

Yaro Starak — Sun, 07 Aug 2005 22:11:52 +0000

A common question asked when you first set out to write an email newsletter is whether it should be a plain text email or HTML (web page style). This is an important consideration since your choice impacts on how many people read your newsletter and how they respond to it. Let’s look at the obvious pros and cons of each… Read the rest of this entry »

Making money from newsletters without writing them yourself

Yaro Starak — Fri, 13 May 2005 16:05:22 +0000

I’m sure you have heard many online marketers touting the benefits of having a newsletter. I have used newsletters in the past for many sites. I’ve used them as a source of revenue by having advertisements embedded within the newsletter content. They are also effective as a means to keep a site sticky – to “anchor” clients and bring them… Read the rest of this entry »