Do You Want A Copy Of My Definitive Guide To SEO For Bloggers?
It was early 2006. I had been blogging for over a year and felt I had achieved something.
My blog had recently surpassed 1,000 RSS subscribers (what is RSS), making it at the time the most popular website I had ever built. The income was solid – up to $2,000 a month at best – and it was growing. I loved what I was doing.
My plan, based on all the Internet marketing advice I studied from the experts to “create a product”, was to start by releasing an ebook to test the waters as my first product. I had already begun to grow my email list, focusing on the idea of teaching other bloggers how to build traffic, since I felt that was something I was becoming good at.
One of the keys to my success with traffic was how well I was doing in organic search results. I was literally famous in the Internet marketing space because all the top Internet marketers would find my blog when searching for their name or their products or terms related to our industry.
This is incredibly powerful leverage, if you want to meet important people in your industry, or as an affiliate marketing technique, because you can just write about something often enough if you want a top ranking for a certain term or name.
My blog’s solid search engine performance has continued as a trend today, with about half the traffic I attract to this blog still coming from Google search queries. Considering how much more competitive the environment is now, with so many blogs on the same topic as this one, I consider my consistency an achievement.
I don’t really talk about Search Engine Optimization (SEO) much on this blog anymore, mainly because I don’t believe much has really changed over the past few years. The fundamentals are still the fundamentals. You will find plenty of articles on SEO in my archives under the SEO category if you’re keen for study materials.
However, SEO was a huge part of my early studies of Internet marketing, primarily focused on attracting more traffic to the business I used to own, BetterEdit.com, a proofreading service. When I was running that business, 50% of new client acquisition came from Google search, which was important – it made the business much more hands off for me to run when you have a steady stream of customers coming in without advertising expense.
As a result of the focus I had back then and the results with my blog, I considered myself half-decent at SEO. By no means was I an expert, and I certainly didn’t pretend to be one, but I felt I knew enough that I had something to share.
As a result of this, my intended first product, was to be an ebook called “The Definitive Guide To SEO For Bloggers“, which as you can guess, was designed as a guide to help bloggers improve their search engine rankings and attract traffic from Google and the other search engines. The ebook was almost complete and I even went so far as to have a cover created for it, which you can see inset (including the big haired, old suit photo version of me).
The book was never sold publicly because I decided to release a course on traffic. I can’t really remember why I decided to switch gears so late in the development of this product. It could have been because I thought selling a course at a higher price would make more money, but it was more likely due to some kind of fear based decision making or distractions. I just didn’t have the follow-through at the time to do a launch.
I registered the domain name BlogTrafficSchool.com, which I still own, and focused on releasing that program instead.
Of course if you know my story, the product never saw the light of day either, so I ended up having a 75% complete course on Blog Traffic, and a near complete ebook on SEO for blogs. Thankfully the third time I finally got something out the door, and released Blog Mastermind as my first product. The rest is history.
Definitive Guide To SEO For Bloggers – Revamped And Ready For Release
I recently began reviewing my ebook on SEO for blogs and was quite impressed to see that it’s still full of fantastic advice. It only requires about 10% revision work and I believe it could become one of the most helpful, and true to my style – simple guides – to follow on how to get more traffic from Google to your blog.
The book is over 100 pages and includes insights into how search engines work, how to optimize the internal structure of your blog, some very solid advice on linking strategies – including 75 link building techniques, with some case studies of my own experience using them – a quick launch checklist, and more.
It’s all content of course, direct from my experience and research, into your hands.
So do you want a copy?
I will release the book for sale later in the year, however I have some good news for you if you want a copy now.
Get Stomping The Search Engines 2 For Free (sort of…)
Apologies if you got this notice from my newsletter yesterday around 2PM. It appears Andy and Brad had some technology issues so people haven’t been able to take advantage of this one until today. The links in this post go to an active page where you can order.
You can skip the background story and go straight to the good stuff here –
A long time ago I was a newbie just like you might be now.
A newbie is a person new to the Internet and in my case I was learning everything I could about building websites and then generating traffic to them.
About four years ago I stumbled across a man called Brad Fallon, who at the time was selling a product called Stomping the Search Engines.
Brad taught people how to convince search engines, specifically Google, to send thousands of visitors to your site simply by optimizing your web pages so they rank well in search result pages.
Brad was the first to teach me how important the following elements are in order to “search engine optimize” (SEO) my website –
- Titles
- Keyword Density
- Site Structure
- Internal Links
- PageRank
- Page Reputation
- Anchor Text
- Link Popularity
- Link Relevance
I owe a lot to Brad because he introduced me to the world of SEO and since then I’ve come to depend on Google to deliver fresh visitors to my blog.
Thankfully blogging is a great way to organically drive traffic from search engines and even if you forget about SEO you can do reasonably well just by publishing regularly to a WordPress.org blog.
However, if you are in a competitive niche, or you just can’t seem to grab that first page ranking for a certain keyphrase you know is the killer-term that could skyrocket your traffic, it pays to study the work of guys like Brad.
Today Brad is a partner-founder with Andy Jenkins of the Stompernet company – a massive Internet marketing organization made up of many experts, which they call the “faculty” (just like a university).
Stomping The Search Engines 2 Released Today
Google Keyword Tool Gets A Whole Lot Better
I’ll just slip this in before I head off and work on my launch video since EVERYONE is going nuts on Twitter about it (Ed Dale is of course the craziest).
Google’s keyword tool just become a goldmine for accurate keyword data. Go have a play with it now and you will see what I mean -
You can use this tool to look up keywords related to your blog or the product you are promoting and find the EXACT number of people conducting searches for each keyword phrase. You can also stick in a website URL and Google will give you suggested keywords based on search volume.
You can use this data to decide what headings to use in your blog tiles, how to conduct SEO on your sites and to generate keyword lists for your advertising campaigns.
This is of course not a new thing – keyword services have existed for a long time, but this is the first time Google has made such finite data available to us at no cost.
As Ed so calmly noted – the Internet marketing game has just changed…again.
A Free SEO Tool From StomperNet, Competition From A Cow and Advice For Beginner Bloggers
Three quick updates for you today, starting with a way cool video and tool from StomperNet’s latest Going Natural 3.0 launch series of videos (if you haven’t opted in to get these free videos, go do it now – you’re missing out!).
Assessing Your Website’s SEO with Stomper Site Seer
Today (Friday USA time) StomperNet are making available a search engine analysis tool called Stomper Site Seer (or SSS for short).
It will cost you NOTHING to use it. You can submit your site and get a complete StomperNet search engine diagnostic report.
To prep everyone for the release of this tool Jerry West and Howie Schwartz put together a video that explains some of the key on-page and off-page elements that matter when it comes to your website (and blog) ranking well in Google and the mistakes you need to avoid.
The video is worth watching even if you don’t use the SSS tool because it’s a fantastic primer on some search engine optimization fundamentals, including metrics you need to know about to assess where your site is performing well and where it is not.
The video reviews things you can do to your website internally (on-page), such as how much the title tag matters, what you should do with your Meta Keywords and whether a sitemap is still important or not.
Then they cover external linking elements (off-page) such as keyword cost analysis, how well your site is performing in social media sites and data on the number of incoming links to your pages. This is all very handy stuff for anyone doing SEO.
One of the cool features that the tool offers is information on what Google thinks is the THEME of your website. If your site is not themed by Google how you think it should be, then this is an opportunity for you to create some new pages to target the traffic Google is sending you because of your theme.
This might sound confusing, so if this is the first time you have heard the term theme as applied to websites, you need to watch the video and then grab the SSS tool to find out the theme of your site. I’m not sure what the theme is for my blog, so as soon as the SSS tool comes out I’m going to find out.
The SSS tool and the video are available today. To get them and all the other free videos, all you need to do is opt-in to the newsletter from StomperNet here -
StomperNet are not spammers when it comes to their email list, they send out some very good content, so you should be on their newsletter anyway.
Cow vs Conn a Case Study for Making Money Online
Build Back Links Using These Blog Mining Tools
A quick short post today as I’m busy getting ready with my final preparations to head for Canada (more on this soon).
If you are into search engine optimization you know the importance of back links. In a newsletter I sent out to my email subscribers back in February (you have to be on my blog tips newsletter) I told you about a neat little software tool from Neil Shearing called Real Link Finder.
The software lets you search the blogosphere for blogs that do not use the “no follow” tag (which makes links near useless for search engine optimization purposes – see this for more). I had a play with it and while it was okay at finding blogs, it was a bit hit and miss with the how on-topic the results were.
Just this week the “Jasons” (Jason Katzenback and Jason Potash) released a very similar software tool called CommentKahuna. There’s not much different with this tool compared to Neil’s in terms of functions, but since it runs its own search engine and queries a few other sites, the results can be different.
If you are looking to run a comment marketing campaign to build links and traffic, or if you just want to isolate blogs related to yours that do not use the no follow tag, both these tools are useful. The creators of the software do ask you to opt-in with your name and email address, but the program itself doesn’t cost any money.
You can get CommentKahuna here.
The Jason’s have a follow up product (surprise!) released today called TrafficKahuna, which I haven’t had a chance to play with just yet, but is some form of community traffic building resource. It’s not free and since I haven’t had a chance to actually use it I will reserve judgment for now.
You can find out more about TrafficKahuna here.
