I’ve been considering lately the way each of us already has a unique inner genius and how this can be found and bought to the surface. This thread of contemplation has led me to a creativity enhancing technique we have discussed previously, called mental priming. How this works in relation to our unique genius is that each one … Read the rest of this entry »
Why Thinking Like A Fish Can Help Your Business
By 34 Comments June 1, 2011
When we are operating a business, we are often told to try and think like the consumer. To ‘walk in their shoes’ or to ‘get inside their head’ and know what they are thinking and feeling. All this is done with the end goal of creating a better experience for the consumer or of providing them with exactly … Read the rest of this entry »
