Archive for September, 2012


What Separates The Million Dollar Information Marketers From The Rest

By Yaro Starak
September 27th, 2012

I was recently given access to the latest version of Jeff Walker’s Product Launch Formula course (Jeff was kind of enough to grant me access as a top affiliate and buyer of a previous version of the course).

As is typical for me, I went straight in looking for any audios I could download and stick on my phone (I’m … Read the rest of this entry »

By Yaro Starak
Sep 27th, 2012

How To Invoke Reciprocity To Influence People, Drive Traffic And Make Sales

By Yaro Starak
September 13th, 2012

I recently published articles on Social Proof and Scarcity, two of the most powerful forces when it comes to human decision making, and thus marketing and selling.

Another equally important concept is Reciprocity. I think reciprocity, more than any other technique, is one every online business owner needs to master, especially if your platform is built on your … Read the rest of this entry »

By Yaro Starak
Sep 13th, 2012

It’s Not What You Know, It’s Who Likes You Enough To Listen

By Yaro Starak
September 6th, 2012

I did an interview with Jeff Walker last week for a product I’m working on. If you have never heard of Jeff, he is the father of the Product Launch Formula, a proven model for launching virtually anything online.

I interviewed Jeff to learn his entrepreneur’s journey, like most of my interviews, so it wasn’t specifically about the … Read the rest of this entry »

By Yaro Starak
Sep 6th, 2012

Searching For Enthusiasm (And Why It’s So Important To My Business)

By Yaro Starak
September 1st, 2012

During my early twenties I was introduced to the author Paulo Coelho, beginning with his book The Pilgrimage and then his most famous book, The Alchemist. I then went on a bit of a Coelho binge, reading everything I could find by him.

Most of his books I loved and still do. His writing style has always had … Read the rest of this entry »

By Yaro Starak
Sep 1st, 2012

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