Andrew Warner Reveals How He Created A $30 Million Dollar Internet Business
Andrew Warner is passionate about entrepreneurship and loves talking with his fellow entrepreneurs. He came to my attention when he recently interviewed Gideon Shalwick on his current blog, Mixergy, which features tons of great video interviews with leading entrepreneurs.
Andrew has a great story to tell as he, in partnership with his brother, created an eight figure online business (topping $30 million in annual sales at one point), which he later sold. I was naturally curious to learn more about him, what his business was about and what he is currently focused on, so I approached him about doing an interview.
In this interview Andrew explains how he first became an entrepreneur and then dives into a detailed breakdown of how he started and grew his multi-million dollar business and what his current Mixergy project is aiming to achieve.
The concept of leverage is especially important for any company to grow towards eight figures, so I was interested to hear Andrew’s take on how to get real leverage in your business. If you want to push towards a million dollars or more a year from your online business, have a listen to what Andrew had to say.
A Day In The Life Of An Internet Entrepreneur 2009 Edition
Back in August of 2005 I wrote an article that outlined what a typical day in my life was like. I linked to the post in my about page as I see it as a subject people are very interested in – what’s it like to live each day when you make money from the Internet?
You can read the original article here – A Day in the Life of an Internet Entrepreneur (August 2005)
I wrote that article after just over half a year of blogging and it represented what my life was like at the time. Now, four years later, things have changed and it’s time to update what a typical day in my life is like in August of 2009.
My Business Is Different
At the time I wrote the original day in the life piece, my main business and income source was BetterEdit.com, a proofreading service I started and built up over several years.
One of the major roles I performed to maintain the business was controlling the email communication system, connecting each proofreading project with an editor and providing customer support. This role was literally the main “work” in my life back then, taking several hours per day on average.
I eliminated the email management role when I hired an assistant, my good friend Angela, who to this day is still in charge of the day-to-day operations of BetterEdit and is also admin manager for my current business too. If you’ve ever sent me an email, chances are you have communicated with her.
I still have to deal with email of course, but the time pressure is no longer there and I only deal with emails that are about things only I can deal with. About 80% of my email is filtered away by Angela, meaning I never see it. She either responds with the appropriate template we have set up, or answers using her knowledge of my business and her supreme customer service skills.
If you want to know more about the systems we use to handle customer service, you can read the articles here
In 2007 I sold BetterEdit, leaving me to focus just on my blogging and information publishing enterprises. I also sold off all my non-blogging related websites, narrowing my focus to the aspects of my business I really wanted to grow.
I Don’t Do The Same Things Anymore
Can What You Do Today Make You Money Tomorrow?
I was having a discussion with some people about what I do for a living and again the topic of whether I really work two hours per day came up.
I was interrupted mid sentence when I was about to explain that to make money from my blogs it takes about two hours per day, but I work much more than that, when someone who knows my working habits butted in and gave a good explanation of how I currently work. It went something along the lines of this…
two hours per day, but he’s working now so
he doesn’t have work too hard in the future.“
This got me thinking about how I, err, think, when deciding what I do with my time.
I have some basic criteria when it comes to what work I choose to do, they are:


















