How To Craft Your Unique Selling Proposition (USP)

In “The Social Network”, the movie based on Facebook’s meteoric rise to prominence, my favorite line is when the young college students sit around a Harvard dorm talking about how fast their idea took off.

FaceMash had just been coded, and the first few emails went out to friends. The hero’s dorm mates ask,

“How many people are you goingRead the rest of this entry »

Do You Know How To Play To Win In Business?

In this article, we’re looking once more at Dr. Stuart Brown’s play personalities, in particular, the one that consistently plays to win, and usually does. In previous articles, I’ve discussed how play holds the keys to your creativity, and to demonstrate how this works, Dr. Brown’s play personalities feature substantially in my writing.

There is a particular component of our… Read the rest of this entry »

The Single Biggest Killer Of Innovation In Business (And Why It Costs You Dearly)

That reads like a very serious headline doesn’t it? Well, it is really… there is one thing that annihilates creativity quicker than anything else. It costs you time, money and causes a higher staff turnover, so it’s really worth knowing about.

To find out about this, we’re going on a tangent away from one of my all time favorite researchers… Read the rest of this entry »

How Creativity Wins Friends And Influences People

In Neroli’s second article on how creativity can help your business and you as an entrepreneur, she looks at the character of the “Joker” (no, not the Batman Joker) and how it can help you to form connections and build relationships with people. You will also find a link to the character profile survey Neroli promised in her lastRead the rest of this entry »

What Is The Most Elusive And Sought After Commodity In Business Today?

Let me introduce you to Entrepreneurs-Journey’s latest expert columnist, Neroli Makim, who specializes in creativity. Neroli is a friend from Brisbane, who recently published a book called “Your Inner Knowing” which as the subtitle explains, is about Unlocking The Secrets To Creative Success. I can tell you from experience talking to Neroli, the subject of creativity is definitely her… Read the rest of this entry »

http://www.supersecretaffiliate.com/banner/ej468

Why People Struggle To Get What They Want

I was speaking to my home loan broker this week. I’m purchasing an investment property and he helps organize the loans to make it all happen.

My broker is good at what he does, but like many small business owners there’s a lot of latency in his operations. He was explaining to me how he had a huge database… Read the rest of this entry »

Can Your Business Make You Rich?

Many years ago I wrote a blog post that looked at the reality of how much money you actually make when you run your own business.

You can read the article here – Do You Want to Run Your Own Business? Read this First!

My premise back then was that most business owners don’t make a whole lot of… Read the rest of this entry »

How To Combine Your Brain And Willpower To Break The Pattern Of Average Results

There are some sad facts about this article you’ve just started to read, sad for me as the author and sad because it reflects something unfortunate about our current society.

Today we just don’t have enough time to learn new things. Worse still, most people don’t have the motivation to improve themselves and their lives, and instead choose to… Read the rest of this entry »