How Google And Groupon REALLY Make Their Millions

It’s so interesting that most entrepreneurs use basic online products in their lives every single day, but fail to realize what hooked them into using those products. Even more ironic is the fact that how disconnected we have become in recognizing the commonalities these mega successful products have that make them a “mega success”.

Ok, let me be more specific.… Read the rest of this entry »

Social Media Mistakes: Are You Forgetting Your Fundamentals?

It’s interesting as a marketer to watch how the Internet has changed over the last ten years, especially what has changed for solo entrepreneurs and small business owners.

When I started investigating how to make money online in the late nineties, most strategies were e-commerce focused, or built specifically to take advantage of the dot-com bubble.

You either set… Read the rest of this entry »

Should You Pay To Outsource Your Social Media Marketing?

You may recall I signed up for ReviewMe and began with a review of ReviewMe, taking advantage of their opening promotion to pay bloggers to help spread the word about the new service. My review was more of a discussion of the viability of bloggers being paid for reviews, which you can read here – Should Bloggers AcceptRead the rest of this entry »