Who Needs Sales Copy, Use A Comic Instead

I have to hand it to Edmund Loh and Vince Tan for coming up with a slightly different spin on the traditional namesqueeze page for their new Internet marketing newsletter launch - IMGuerilla.com.

If you are not familiar with the namesqueeze, it’s a very common technique in the Internet marketing world for capturing (squeezing) the contact details of people who show a predisposition for what you offer and/or in exchange for information about a topic. You can read my more in-depth explanation of a namesqueeze page here - What Is A Namesqueeze?.

David DeAngelo’s (or really Eben Pagan’s) namesqueeze page at DoubleYourDating.com is considered the de-facto benchmark for a successful namesqueeze. It’s been tested and tested and tested and performs amazingly well, so well that there are hundreds of copy-cats (me included) who replicate David’s techniques. You shouldn’t just copy it blindly, although I expect you will still do okay if you do - it’s that powerful (elegantly simple is more like it).

That being said, the namesqueeze is undoubtedly becoming boring and stale, especially in the Internet marketing niche - it’s everywhere. Which is why when I went and had a look at what Edmund and Vince had come up with that I actually stopped and read the page from start to finish.

These two Asian Internet marketers have used a comic strip instead of copy (well they used a little copy) to capture opt-ins to their squeeze page, and I think they have done a great job. It’s interesting, entertaining and best of all - stands out from the crowd as different and hopefully sets the tone for a unique newsletter launch too.

Here’s a quick sample…

IM Guerilla Comic

You can read the whole comic at http://IMGuerilla.com/.


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