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The most common and powerful advice dished out by every expert on this planet is one word: Action.

At the heart of almost all business and personal development education is the concept that in order to realize a goal you have to do something - sometimes anything will do - to get a result.

It may seem obvious, and intuitively you understand why action works, yet it’s common advice because most people fail to do it.

I regularly refer to taking action in the articles here on Entrepreneurs-Journey.com and also in the blog training materials I produce for my newsletter and mentoring program. I read similar advice on other blogs and in books I read on business and self improvement.

There is one tip you hear more often than any other at the end of podcast interviews or speaking presentations from experts. It goes along the lines of “do something if you want results” - yes, more take action advice.

In many ways if you really want the true “Secret” to success in life, it is taking action.

Why People Fail

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I was at the Business Mastery Secrets conference on the weekend. The person I wanted to meet was Ed Dale, well known Australian Internet marketer most famous for selling his 38 niche sites for $5 million a few years ago. He’s also know for his “underachiever” program designed to teach anyone how to make profitable niche sites.

After Ed’s presentation I went and introduced myself and had a chat. I had plenty of questions to ask but I had to wait my turn since a lot of my fellow attendees eager to join Ed’s program were asking questions about how to make niche sites. Eventually I got my chance and it was great to talk because Ed knows a lot of the Internet marketing guys like John Reese, Frank Kern (his Underachiever partner), Rich Schefren, Brad Fallon (Ed’s on the faculty at StomperNet) and pretty much every top Internet marketer.

Two things make Ed Dale extra special though - he’s a fellow ex-Magic: The Gathering player (he knows Mike Long too) and he’s an aussie. He’s also bought and sold websites, which related to some of the questions I had since I do a bit website flipping as well.

While we were talking a middle aged lady came over to us who had been talking to Ed previously. She rushed over, very excited, went up to Ed and said “I’m your latest mentoree - I so excited, I’m going to make a million dollars”. She had just spent the $2,500 to join Ed’s program.

It was eerie the way she said “I’m going to make a million dollars”. It was clear that the sugar rush was running through her veins and she was entranced by Ed’s presentation and her focus was on getting rich building niche sites.

When I was listening to Ed talk to some of the people asking questions after his presentation he lamented the fact that he forgot to mention his guarantee for his paid program when doing the presentation.

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Last week was busy. Not busier than average, but a lot was done both in my personal and business life (what’s the difference again?). By the time Friday rolled around I was feeling in need of a break as my head was reeling from the mental checklist I was keeping. My problem was I just had too many things I wanted to do.

So what did I do?

I decided to do nothing. Yep, nothing.

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