Audio: How To Do A Successful Product Launch - Interview With Michael Cheney

Written by Yaro

July 03, 2006 | 8 Comments | Print This Article


Download PodcastDownload the MP3 [ 50 Minutes - 11.6 MB]

Michael CheneyMichael Cheney catapulted into the Internet marketing spotlight after the successful launch of his AdSense Videos (aff) course. Shortly after completing the launch of this product Michael released another set of videos for free which offered a behind the scenes look into what happened during the days leading up to the product launch and during the launch. It was quite fascinating to watch the money come in and see what goes on in the background of a product launch online.

I got in touch with Michael to ask for more details about doing a product launch and to find out how Michael become an online information marketer and AdSense guru. If you want to learn more about how Michael arrived at the position he is at today and also some really good stuff about product launches you will enjoy this podcast.

Show Notes

  • The first half of this interview is an introduction to Michael Cheney and how he became an Internet marketer
  • We then moved to some very specific details about doing a product launch, including -
    • How to set up the affiliate system
    • Why he chose Clickbank (aff)
    • How he found joint venture partners
  • We finished up with some advice on becoming an Internet marketer

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