The 7 Secrets To A Successful Podcast
This is a guest post from Mwangi, as I know him from the Blog Mastermind program. He is by far one of my best students and an extreme-action taker. He came away from Blog Mastermind with a new love for Podcasting and has put together this guide for us on how to create a successful podcast.
My blog features a lot of podcasts and has from the very early days. I consider podcasting one of the keys to my success as a blogger, and I hope with the help of Mwangi and this article you will decide to start your own podcast too.
Mwangi recorded an audio version of this article, which for obvious reasons makes sense – you can’t talk about podcasting without including one. I also recommend you go grab Mwangi’s Podcasting Manifesto from MyPodcastingTutor.com if you are interested in learning more from Mwangi – it’s free.
Audio Version Of This Article
Download the MP3 [ 10 Minutes - 2 MB]
Hi! My name is Tony Chomba Mwangi Njanja (yup 4 names….including the English one
) and I am a Blog Mastermind Graduate and Mentor.
Thanks to Yaro, I not only have my own blog, but more importantly, my own podcast.
What I Learned from a Big Haired Man Called Yaro
While digging through the six months of Blog Mastermind lessons, I came across Lesson 17 on Podcasting.
This lesson changed my life, and now, many months later, I have more than a dozen podcast episodes under my belt.
I not only applied the lesson to my own podcast, I used the information to get in touch with and interview the best of the best of the best in the worlds of podcasting and video blogging.
We aren’t talking about just anybody here. We are talking about the Yaros, the Paul Colligans and the Gary Vaynerchuks of the world.
Below are 7 lessons that have come from the combination of my experience and their brilliant insights into how to take podcasting technology and use it to create your own media empire.
#1: You Must Own Your Podcast

This one comes straight from the “King of Podcasting”, Paul Colligan. You must:
- Own the domain name of your podcast
- Bankroll the hosting of your podcast
- Own the RSS feed of your podcast
- Own your podcast copyright
As nice as the folks at Wordpress.com, Blogger, Blogtalk Radio and Co. are, it is absolutely crucial that you’re in complete control of the rights and the destiny of your podcast.
The way to go about ensuring that this happens is:


















