How Not To Be Boring (And Why Your Website Will Thank You)

Stuff I read isn’t boring. Do you know why? We as humans, don’t read boring – people ignore boring.

For years, I have struggled with boring because of my field (fat loss). I want to be taken seriously. There are so many problems and issues in my field, that the last thing I want to do is alienate people by… Read the rest of this entry »

Are You a Master of Meta-Thinking?

In highschool and the first few years of university I played a strategy card game called Magic: The Gathering, or just “Magic” for short. Magic is a serious game and much like professional poker, there is also a professional tournament series that sees players compete for over six million dollars in cash prizes each year. The pro tour of… Read the rest of this entry »

The Mysterious Art of Idea Generation

Every new business, new product or service, and new marketing approach started with an idea. So whether you are looking to create a market-busting product like the iPod, or come up with a campaign idea like the Million Dollar Homepage, there are creativity techniques that can allow you to conceive something new and turn it into reality.

There are… Read the rest of this entry »