The 5 Golden Rules Of Expectation Management And Why You Can’t Ignore Them

You may recall a few weeks just before Steve Jobs passed on, Apple stock dropped a good few percentage points.

It wasn’t because of Steve’s death that brought the valuation down (it was factored into the stock market years ago when he first began to get sick), it was because the market expected something and then didn’t getRead the rest of this entry »

How My 5 Question Survey Saved Me Time And Resources In Product Development

Selling information for money – it’s such a beautiful thing. It’s what so many of us love talking (and blogging) about. It doesn’t take a huge office, lots of inventory, and once it’s done, you can almost set it and forget it – right? Well, it all depends. Allow me to explain . . .

Since the beginning of this… Read the rest of this entry »

When Is The Right Time To Launch Your Product?

During the last coaching call I did with my members the question of when is the right time to launch your product online came up repeatedly from different people.

The question isn’t about timing in terms of day or night, or what day of the week, or time of the year you should launch, rather what conditions need to be… Read the rest of this entry »