I’m writing this from the World Internet Summit in Melbourne. Thankfully I can pick up a Wi-Fi signal so I can do some blog posts while I’m here.
I want to start with an innovative “live” event that Mike Filsaime is conducting during the course of the summit.
He’s releasing a new free report called The Resource Report, which outlines all the resources Mike uses to run his business.
You find out what companies he hosts his websites, registers domain names, what email autoresponder he uses, what shopping cart, payment processor, teleconference provider, membership management software and a bunch of other programs he uses every day.
Mike provides his biased opinion of each program based on his own experiences, so if you want to know what software and systems one of the top Internet marketers use to run his business, this short report should fill the gaps.
The report is completely free and you can download it here -
Unique Launch
What’s unique about the launch of this report is, for at least a week, Mike is not promoting the report via his own list or any of his usual joint venture partners. He’s allowing only the attendees at the World Internet Summit to sign up download the report first, tell friends and promote it.
As you will see when you go to download the report Mike is using his Butterfly Marketing system to deliver this book, so when you sign-up you are an instant affiliate as well. There is a one-time-offer presented at the point of signing up to get the free report, and as per standard if you refer people who purchase the one-time-off you get a commission.
The reason why Mike is holding off his own promotion of his report is because he wants the attendees at this seminar to see the power of viral marketing.
He’s effectively created a product and launching with no existing list and no joint venture partners. He’s only using the potential for viral marketing by leveraging just the people attending the World Internet Summit this weekend.
The hope is by Sunday when the summit ends he can report back a certain number of sign-ups and one time offer sales, demonstrating the potential to launch with nothing, and thanks to viral marketing, have a successful launch.
Like what I’m doing now, many of the attendees at this event will use their list or blog or friends to recommend the report. I’m very curious to see how well this little experiment goes and I’ll do my best to report back the results on Sunday or Monday.
Download The Report
Like a similar report Rich Schefren released listing the resources he uses online, I found Mike’s report handy and there’s always two or three software packages I didn’t know about that will save me time or solve a problem.
For example I’ve been wondering what host Mike uses to run his Butterfly Marketing packages because I want to feel confident that when I release my book via Butterfly Marketing that the server won’t go down if things get crazy.
Again, you can get the report here - The-Resource-Report.com
Yaro Starak
At The Summit
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