Make sure you look out for Laura’s cat – she features in this interview too.
This interview is a great story, which for many online entrepreneurs will seem very familiar – as it was for me.
[ Download MP3 | iTunes | Soundcloud ]
Laura is young, but she’s not young in terms of how long she’s been running an online business. Like many people who got started online, her first “business” was freelance web design, however today she’s doing something a little more unique.
Laura has various products, but one area she specializes in is helping other people become famous in their niche using social media.
During this interview you will hear a great example of a podiatrist (foot doctor) who followed Laura’s advice and basically become that famous online foot doctor guy, leading to all kinds of cool things happening to him.
I recommend you listen to this story if you’re thinking of leaving your job so you can get a feel of how a person can progress from one business model to the next, all the while making money. You may not have your ideal business in mind yet, but that doesn’t mean you shouldn’t start one. Like Laura, who just decided she couldn’t do the full time work thing, sometimes you just have to take a leap of faith and make a change.
How Exactly Does Laura Make People Famous?
During the second half of this interview Laura explains how exactly she became good at making people famous, including how she uses tools like Twitter to accomplish this. She believes in the power of personality, which is something she runs her business by, with most of her clients choosing to work with her because they like her. That might seem obvious, but there’s a powerful marketing lesson in there too, which Laura subtly explains.
On an interesting side note – one of Laura’s best friends was a star for a full season of the show “Heroes” and Laura ended up helping her develop an online presence. You can hear that story along with lots of other interesting insights, inside this great interview. Just click play above to begin listening.
Laura is about to open her Backstage Pass To Twitter program, and you can download her 7-page report –
Why Being an “Expert” is Making You Useless on Twitter
(Avoid These Five Well-Meaning Twitter Mistakes)
If you want to learn more about Laura check out LauraRoeder.com.