The #1 Reason
And How To Fix It
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Hello again dear reader,
I’ve got a follow up interview this week that I was particularly interested in sharing you, so you can find out about people who make money without worrying about mindset. A perfectly valid response that I hear sometimes goes like this…
“Well what about all those people who don’t care about mindset and just use strategies and get rich anyway? There’s plenty of them around, and if they can make money without bothering with mindset, then why should I bother?”
Good point! There are people around who just work on using strategies and they accumulate wealth anyway, so why bother with all this mindset stuff?
I investigated this idea further by interviewing a man who has been a Financial Planner and Advisor for twenty years. Jeremy Britton tells the story of when he was around 19 yrs of age, he was given some guidance about how to accumulate wealth. He then spent many of those 20 years just working on strategy. And just working on strategy worked for him, in a way… he made a number of his clients into millionaires, and he was a financially wealthy man himself.
Here’s the thing though, when I asked Jeremy about having achieved this kind of “success” in his life, he couldn’t help laughing and responded that it’s funny to consider how we often measure success in financial terms, and he certainly used to do this.
He went on to explain that things started to go drastically wrong over a period of a couple of months when he had 13 clients blow all the money he had helped them accumulate and his own financial and health challenges started becoming increasingly serious.
Jeremy was forced to take time out from his work and consider what was wrong with his strategy. Because strategy had always worked before, it must just be a matter of something being missing from the strategy. As he looked into why his clients were blowing their money and why he was living an extravagant lifestyle and spending more than he earned as well, he started to see the parallels in his clients making money really quickly and lottery winners.
Many of you will have heard that lottery winners end up blowing their million dollar win in a couple of months or years and end up being just as poor as when they started. Jeremy realized it was no different for himself or his clients. He had studied, learned and applied so much about the strategies of making money, and he’d been successful in doing just that. Unfortunately, it was almost like pouring water into a sieve, as quickly as the money came in, it went out as well.
The strategies worked but the people making the money were frozen in a mentality that didn’t allow them to keep their wealth. Jeremy and his clients needed to include mindset in their wealth building strategy in order to hang on to the money they made. So this extremely left brained, strategy-focused Financial Planner started to learn everything he could about understanding and working with mindset.
During this time, he met a hypnotherapist. It didn’t occur to him that hypnotherapy might be a useful tool for working on a wealthy mindset, he had signed up to get help quitting smoking. In one session, over one hour, Jeremy stopped smoking and never felt the slightest inclination to pick up another cigarette. He immediately wondered if hypnosis could be used to help people shift their mindset from being stuck in poverty consciousness to retaining a wealthy mindset.
After studying hypnotherapy and a wide range of other disciplines that work with the mind, Jeremy has combined them to create his own technique called “flicking your rich switch”, which helps his clients work on their mindset.
Now, the first thing he does in a session with a new client is work on their subconscious beliefs about money and their mental blocks to accumulating wealth. After that, he’s more than happy to work with clients using as many strategies and techniques as they like to grow their wealth.
It was a hard learned lesson, but Jeremy has realized that you really need to work on both strategy and mindset to create and accumulate wealth. Strategy without mindset can work but leads to some disastrous after effects, mindset without strategy is like hoping to win the lottery and never actually buying a ticket.
If you want to find out more about Jeremy’s work, you can find him on YouTube or at his website where you can download his e-book, “Who’s Taking Your Money (And How To Get Some Of It Back)” for free when you subscribe.
I’m also attending an entrepreneurs networking event being held simultaneously in numerous cities around Australia. I’ll be at the event in Sydney, Jeremy will be at the event in Brisbane, and the event will also be on in Melbourne and Perth. Hope to see you there and thanks for reading. I’d love to hear any comments you have at the end!